Action: Close to its centennial, the traditional confectionery from Porto elected Message in a Bottle to modernize its brand identity, create a graphic pattern and, consequently, a new positioning.
Result: We went to the image of the goddess Athena to find a connection between the contemporary and the traditional. Our mission was to respect the brand’s origins and attract the younger public. We created the new visual identity and all the needs that a confectionery needs, from menus to packaging.
