Action: Since 2022, Message in a Bottle has been providing media relations services to Vasco Electronics, a leading European company in the production of electronic translators. After the launch of the brand’s latest device in Portugal, the Vasco Translator M3, the agency was contacted to help place the brand on key national media.
Results: Message in a Bottle’s media relations work has led to a closer relation between Vasco Electronics and the Portuguese press, mainly the technology one. Through product tests coordinated by the agency, it was possible to place the Vasco Translator M3 in several technological reference publications through extensive reviews. In addition to this, we highlight the results in national media that, in different aspects, speak to the brand’s target audiences, from travel and tourism to the business press.